Data Analyst Career in Advertising

Role description

Explore a Data Analyst position with TBWA Canada, where data meets creativity in the media landscape. Your role will involve key analytical tasks that boost campaign effectiveness.
TBWA Canada is eager to welcome a Data Analyst with 2-3 years of experience in data analytics, ideally from a marketing environment. You will engage with senior analysts to support media optimization models and streamline data processes while contributing to audience insights. Mastery of SQL and Python is a must for this intriguing opportunity.
Key Responsibilities:
• Identify and analyze data sources for insights
• Develop and enhance data pipelines for analytics
• Assist in media mix modeling and planning efforts
• Support machine learning model maintenance
• Create performance dashboards using Tableau
Requirements:
• 2-3 years of relevant experience
• Proficiency in SQL, Python, and Excel
• Understanding of media and marketing analytics
• Familiarity with Google Marketing tools
• Relevant degree in a quantitative field
Join TBWA Canada to leverage your data skills in innovative advertising strategies.
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